|
Old SpiceŽ is a registered trademark of Procter and Gamble.
All content on this web site is copyrighted by the web owner.
Recently recognized by Collectors
Weekly in the best collector Hall of Fame!
| |
When William Schultz introduced his Old Spice for Men
products in 1938, he continued the Early American theme of his women's
products. This may have been well planned since the nation was enamored of
the colonial period with the Rockefellers beginning to restore
Williamsburg. The bottles he designed mirrored the nautical theme, based
on an old apothecary bottle that also looked much like a ship's buoy. And,
since Salem, Massachusetts, was a major port for the colonies, most of the
clipper ships used by Shulton claimed Salem as their home port.
The earlier products portrayed ships as a distinctive silhouette
that appeared on the packaging, with the Grand Turk and the Ship Friendship
appearing predominantly over the life of the products. (For more information on packaging styles,
go to Packaging.)
The table below and the drop down menus that follow
identify most of the ships used by Shulton that I am aware of.
(My thanks to fellow Old Spice collector Ken for the
pictures of the Nautical Stein series: Ariel, Grand Turk, Columbia and the 12
meter sloop.)
Click
here for a nice collection of Old Spice ship prints from my collector friend
Charley.
| Ship |
Uses |
| Ariel |
The Ariel was a famous clipper ship
of the 1860s. It is the fourth of four ships portrayed on the
Nautical Stein Series (1990). (The second in this series was an unnamed 12 meter racing
sloop issued in 1988.) |
| Columbia |
The Columbia won the America's Cup in
1899 and in 1901. It is the third of four ships portrayed on the
Nautical Stein Series (1989). (The second in this series was an unnamed 12 meter racing sloop issued in 1988.) |
| Birmingham |
This clipper appeared in the early
1970s in a more formal "oil painting motif" on the cover of
select gift sets. (See Hamilton for an example of this style) |
| Essex |
To my knowledge the Frigate Essex only appeared for a
short time in the 1940s and 1950s on select gift set boxes. |
| Brig. Experiment |
Used on original and subsequent packaging
through the mid 1950s. |
| Flying Cloud |
The Clipper Ship Flying Cloud appeared on a
flask decanter in 1985. The Flying Cloud was the
supreme ship built during the Clipper era and was launched April 15, 1851.
She set the record from New York to San Francisco on her maiden voyage in
80 days around Cape Horn, a record never beaten by another ship. |
| Friendship |
Used on original and subsequent packaging,
and on mugs starting around 1940. The Friendship made 17 voyages
to European and Asiatic ports, and was captured by the British in 1812. |
| Grand Turk |
Original ship logo on all mugs, bottles and
packaging, Used continuously until the early 1990s. It also
appears in the first of the Nautical Stein series in 1986. |
| Hamilton |
This clipper appeared in the early
1970s in a more formal "oil painting motif" on the cover of
select gift sets. |
| Madgic |
The Magic, originally known as Madgic,
appeared on a commemorative flask in 1989. She was a 92 ton centerboard
schooner. Built in 1867, she measured 84 feet in length and was initially rigged as
a sloop. Two years later she was rigged as a schooner and won her first race in June
1865 in a New York Yacht Club regatta. In August 1870, after being completely
rebuilt at City Island, the Magic won the first defense of the America's Cup in 4 hours, 7
minutes, 54 seconds, a record time for the 85 mile course. |
| Mt. Vernon |
Used on original and subsequent packaging,
and became identified with Talcum around 1945. In 1952, it appeared on a travel
talc bottle as the only Old Spice ship to be sailing to the right! The Mt. Vernon
outwitted and outmaneuvered a French cruiser in a thrilling running fight during its
history. |
|
Maria Theresa |
This clipper appeared in the early
1970s in a more formal "oil painting motif" on the cover of select gift
sets. |
| Propontis |
Used on packaging for a gift set of
after shave and cologne in the early 1970s |
| Recovery |
Used on original and subsequent packaging
through the 1950s. During the 1940s, the Ship
Recovery first appeared on the cologne bottle, and appeared on shaving
mugs from the 1960s until the end of the mugs in 1992. Its distinguishing feature
is the curled pennant. The Recovery was the first American vessel to
visit Mocha, Arabia, and start the flourishing coffee trade. |
| Salem |
This clipper appeared in the early
1970s in a more formal "oil painting motif" on the cover of
select gift sets. (See Hamilton for an example of this style) |
| Wesley |
This clipper appeared in the early
1970s in a more formal "oil painting motif" on the cover of
select gift sets. |
Brig.
Experiment
Ship
Friendship
Ship Grand Turk
Ship Mt. Vernon
Ship Recovery
    |
){kind=link}
){kind=link}
){kind=link}
){kind=link}
){kind=link}
){kind=link}
){kind=link}
){kind=link}
){kind=link}
){kind=link}
){kind=link}
){kind=link}