Shaving Soaps
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Old SpiceŽ is a registered trademark of Procter and Gamble.

All content on this web site is copyrighted by the web owner.

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To accompany its line of men's toiletries, Shulton produced a variety of shaving soaps and lathers, first in the form of soap cakes for the shaving mugs, tube based creamy products, shaving sticks and ultimately aerosol cans.

mug soap 1938.jpg (34548 bytes)
1938

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1960

mug soap 1973.jpg (23934 bytes)
1973

mug soap 1981.jpg (27587 bytes)
1981

Shave Mug Soap Refills   $16 

The Old Spice mugs came pre-filled with soap which did not last forever, so refills could be purchased (product id 370R - "R" for refill; the mug was product id 370).  Shaving mug refills went off the market in 1991.

As with other products, this one, too, got smaller over time:

1938 to mid 1940s - 5.5 oz.
mid 1940s to 1959 - 5 oz.
1960 to 1964 - 4 oz.
1965 to 1975 - 3.75 oz.
1976 to 1991 - 3 oz.

Originally the package was a large red cardboard cylinder with a lid.  Inside was a cylinder of soap that fit in the mug.

In 1960 the package changed to a square box with the a ship silhouette (white sails, black hull).  Note that in 1973 the row of stars around the top edge were dropped.  By the 1970s, the soap was a 3 oz. disk about 3/4 inch thick.

 

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Brushless 1940s

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Lather 1940s

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1956

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1961

tubes 1970.jpg (52225 bytes)       tubes 1973.jpg (50300 bytes)
1970            1973

 

Brushless Shave Cream  $15

Lather Shave Cream

In the early 1940s Shulton introduced two tube-based products: Lather Shaving Cream in a red tube (product id 382) and Brushless Shaving Cream in a blue tube (product id 383).  Each tube contained 4.5 oz.  

In 1962 the product id changed to 3820 and 3830.  

Note the subtle distinctions that distinguish these very similar products: "Old Spice" is red ot blue in 1961 and the boxes are either solid red or red and white.

These products were sold separately in individual boxes and were included in many gift sets.  Sales ceased around 1975.

 

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1940s

stick 1955.jpg (44233 bytes)
1955


England Version

Shave Stick   $3

Shave sticks were introduced in the early 1940s and sold in the US until 1956 (product id 389).  It was a softened soap stick that could be rubbed over the wet face to produce a lather.  

Its packaging originally was atypically plain.  It came in a white plastic tube with almost no markings.  Black and white image at left is from a 1950 Old Spice sales catalog.  By 1955 the stick was placed in the more traditional box.

The bottom image is of a shave stick sold from England maybe 1960s to 1970s.


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Shave Bowl   $24

The Old Spice Shave Bowl was made and sold in England.  It is a plastic container holding shaving soap and would be used like a shaving mug.  

Product No.3709   MADE IN ENGLAND

The Bowl shown at top dates to the 1970s.  The two images below date between 1980 and 1985 (blue logo band and four digit product code)..

smooth shave 1953.jpg (25838 bytes)   
1953          1958

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1961

  smooth shave 1973.jpg (82658 bytes)
1973

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1975

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1981

Smooth Shave 

Super Smooth Shave 

Moisturizing Shave Cream

The pressurized shave cream can was first introduced in 1953 (product id 369) in a 6 oz can touting a unique locking cap to avoid spills when traveling.  From 1955 to 1962 the volume was 6.25 oz.

In 1958 the can graphics and top changed.  At this time the first mentholated shave cream hit the market (product id 369P).

In 1961, the product name changed to Super Smooth Shave and the graphics changed accordingly. 

In 1962 the product ids changed: Regular became 3690 and Mentholated became 3680.

In 1965 an 11 oz. economy size for each flavor was introduced:  Regular product id 3691 and Mentholated product id 3681.

In 1973 the can style changed completely, and in 1975 the product name was again changed to "Moisturizing Shave Cream."

 

Canada Shave Cream.JPG (81770 bytes) Canada Shave Cream

Here is a more recent example of a Shave Cream can made for the Canadian market

 

     lime shave cream 1973.jpg (31610 bytes)
1966         1973


lime moisturizing 1975.jpg (19708 bytes)      fresh lime shave cream.jpg (22312 bytes)
1974          1978

Lime Shave Cream Can   $10

Lime scented shave cream in an aerosol can was first introduced in 1966 as Lime Homogenized Shave Cream (product id 3590).  It came in an 11 oz can.

In 1973 the name changed to Lime Shave Cream and sported the new can design.

 

burley shave cream  1967.jpg (25933 bytes)    burley shave cream 1973.jpg (27811 bytes)
1967         1973

Burley_shave_sample.jpg (30614 bytes)
Sample Size

Burley Shave Cream

Burley Shave Cream was sold in an 11 oz. can from 1967 until 1975 (product id 3155). 

manpower shave cream.jpg (93406 bytes) Man-Power Shave Cream

Under the "Man-Power" logo, Shulton produced three flavors of shave cream from 1966 to 1970, all in 11 oz. cans.

Lime:   Product Id 3864
Regular:  Product Id 3866
Mentholated  Product 3867

   Herbal Shave Cream

Herbal Shave Cream was sold sold from 1976 to 1981 (product id 3483).

 

musk shave cream 1977.jpg (48371 bytes) Musk Sensual Shave Cream

Musk for Men Sensual Shave Cream was sold from 1976 to 1981 (product id 3459).