Lotions and Conditioners
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Shown here are several products sold by Shulton variously described as lotions or conditioners, generally for the face.

Electric Shave   $11

Electric shave was a short lived product, only sold from 1954 to 1956 (product id 368).  


1956


1981


Canadian Pre-Electric

 

Pre-Electric Shave Lotion   $17

Pre-Electric Shave was introduced in 1956 in a 2.5 ounce bottle, and sold until 1960 (product id 360).   

It made a come back in 1976 in a 2.25 oz. bottle (product id 3635) and 5.0 oz. bottle (product id 3636).  

In 1981, a Pre-Electric Shave Lotion was sold in a 4.25 oz. bottle for a few years (product id 3637).


proelect 1960.jpg (34339 bytes)     proelect1962.jpg (62004 bytes)
1960                    1962


1962 vs. 1960 Bottles


1960s

proelect 1970.jpg (41473 bytes)       proelect1973.jpg (41407 bytes)
1970               1973


Canadian Pro-Electric

 

Pro-Electric Shave Lotion   $13

Pro-Electric Before Shave Lotion

In 1960, Pro-Electric Shave Lotion was introduced and sold in a 2 ounce bottle (product id 361) and a 4 oz. bottle (product id 362). 

By 1962 the product name changed to Pro-Electric Before Shave Lotion, perhaps out of consumer confusion about how to use the product.  Not an after shave, this product was to be applied to the beard before using your electric shaver.  

Also starting in 1962, the 2 oz. bottle was sold as product id 3610, and a 3.75 oz. bottle sold as product id 3611. From 1973 to 1975, the larger size was reduced to 3.75 oz.

These pictures show the progression of package graphics and information.  Note that in 1962 "BEFORE" was added to the bottle.

In 1970 the volume began appearing on the bottle and in 1973 the man's hairstyle on the box was "updated!"

At the bottom is a product for the Canadian market.

Outdoor Lotion Outdoor Lotion   $36

This Outdoor Lotion sold from 1962 to 1964 (product id 3210).

 

 

proelectric rollon.jpg (40183 bytes)
1962

Pro-Electric Roll-On Before-Shave Lotion

Pro-Electric Roll-On Before-Shave Lotion was introduced in 1962 in a 3 oz. bottle (product id 3640) from 1962 to 1975.  

Skin conditioner.jpg (35527 bytes)
1965

skin conditioner 1976.jpg (23254 bytes)
1976


1978

After Shave Skin Conditioner

Skin Conditioner

After Shave Conditioner

After Shave Skin Conditioner was introduced in 1965 and sold until around 1982 (product id 3750; 4.75 oz.).  Shown here is the original packaging for this product.

In 1976, the product is renamed "Old Spice Skin Conditioner" and the bottle graphics change: the ship moves to the bottom.

In 1978 the product name was again changed to "After Shave Conditioner."

Conditioning After Shave   $35

This plastic bottle of conditioning after shave was introduced in 1984 as product id 3709; in 1985 into the 1990s, the product id was 37090.    It held 4.25 ounces.

 

Post Shave Conditioner

The logo on this package dates it after 1980.